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Our Story

Athena’s Bridal Boutique has been in business for over 40 years in Clearwater and has become a true flagship

of the area. We absolutely love seeing an Athena's Bride return with her daughter after 30+ years to shop for her own wedding gown. We strive to make the whole experience a wonderful, positive time for the bride as well as her guests. We listen to each of the brides' wishes and requests and make sure she is in charge of her bridal appointment.  We'll work with you to find a bridal gown that shines and shows off your individual style so you'll look breathtaking and feel confident on your special day. At Athena's, we truly want you to feel like part of our family and make sure you have a memorable experience buying your wedding gown. We look forward to having you in our boutique so you can

“Say Yes to the Dress”.


~Athena’s Bridal Boutique Team

Love is patient.

Love is kind.

It does not envy.

It does not boast.

It is not proud.

It does not dishonor others.

It is not self-seeking.

It keeps no record of wrongs.

It does not delight in evil

but rejoices in the truth.

It always protects,

always trusts,

always hopes,

always perseveres.

Love never fails.

Corinthians 13:4-5


Our Boutique

Athena's is a full service bridal boutique which carries a very large selection of bridal gowns from amazing designers. Our gowns range from $900-$3800. We are proud to offer all shapes, sizes, styles, and fabrics. We carry sizes 6-28 in the store. In addition, we offer a lovely selection of mother of the bride/groom dresses. 


At Athena's Bridal, we also have an exceptional alterations team with over 50 years of combined experience in house. They are highly experienced and take great pride in their work.  

About the Owner


Michele Frost

"I purchased Athena’s Bridal Boutique in October of 2019 just as the store celebrated 40 years in business. Athena’s holds a special place in my heart. I purchased my own high school prom dress here many years ago! I love everything bridal- it has always been a passion of mine. I always knew that I wanted to buy this store when the previous owner was ready to retire. I am that person that absolutely LOVES their job and means it when I say it. I wake up in the morning excited to go to work to meet that special bride, watch her say yes, and get that 'this is the one' smile on her face or tear in her eye. I literally envision my own daughters having this moment one day so I am very thankful to be able to share the special moment with our customers. I truly feel honored. Athena’s would not be what it is now without an exceptional team of ladies, some having worked here almost 20 years. They are like family. They love their jobs just as much as I do, and it shows. They are the best of the best and make me so very proud to be able to say I own this bridal boutique! Thank you from the bottom of my heart for trusting in us to help you have the best bridal experience." ~Michele



This is the perfect place to find

your perfect gown. Not only is the atmosphere adorable, but

the people there are so friendly and helpful. They are there for you in anyway you could need.

I said yes to my dress at Athena's

and couldn't be happier!


The entire staff was very complimentary of me throughout my visit and truly made me feel beautiful and confident in my dress choice. Stunning dress selections and very kind staff!


She listened to what I

wanted, and I found the

perfect dress after trying on

less than ten! I was able to

find the dress, veil, and a belt

for a very good price.


I highly recommend this boutique! I felt so at ease and comfortable here. To top it all off, I found my dream dress! Tears of joy down all of our faces. Such a great experience. I wouldn't have changed a thing.


Athena's is a community service partner with a local nonprofit organization, Feeding the Fosters Inc. Their mission is to preserve the tradition of family

dinners and support foster families in the local

Tampa Bay Area by providing homemade meals

at dinner time, store-bought meals, and gift cards.

We have been blessed to provide multiple meals.

In addition, our alterations team has created masks for 

these foster children during COVID-19, and we have

offered to donate flower girl dresses to those in need. 

As part of the Athena's Family, we will continue to

support this organization in its future endeavors!

Check out their website for more details.

Visit Us

2083 Drew Street
Clearwater, Florida 33765

Hours of Operation

Tuesday & Wednesday: 11am – 5pm

Thursday: 12pm – 5pm

Friday: 11am-5pm

Saturday: 10am – 5pm

Closed Sunday & Monday


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